Absolute platinum, lustrous shine Reveal your inner blonde goddess with our new generation of extreme lightening technology, with up to 8 levels of lift. Keep color and shine lustrous for weeks and protect against brassiness with our Brass-Defy Conditioner. Also with our exclusive High Shine Elixir.Absolute platinum, lustrous shine reveal your inner blonde goddess with our new generation of extreme lightening technology, with up to 8 levels of lift. Keep color and shine lustrous for weeks and protect against brassiness with our Brass-Defy Conditioner. Also with our exclusive High Shine Elixir with a luxurious fragrance to help enhance your lightening experience.Key featuresUp to 8 weeks of fade-defying colourLustrous day-1 colour and shineUltra-intense. Enriched with purple dyes to prevent a brassy effect. A reinforcing purple conditioner that intensely nourishes hair and reduces breakage, for up to 5x stronger hair* (instrumental test)
